B.Design (  Communication Design )

Visual Communication College

The Communication Design programme at School of Design aims to create design professionals for the communications industry, with a deep understanding of the processes and types of communication that influence current as well as future trends. Be it print, digital or technology, communication design professionals are most sought after for conceptualising and structuring strategy as well as their execution. The Communication Design programme at School of Design balances the traditional understanding of visual communication with emerging aspects of technology driven practices to enable the student to get a wide grasp of the requirements in the field. Workshops and courses conducted by experienced faculty form the core of the programme while engagement with industry through field visits, projects as well as through cross-disciplinary learning form the support for learning, giving the students ample opportunity to learn and practice.

Course Overview

YEAR 2
Information Design
Photography
Illustration
Vector Graphics
Introduction to print media
Character visualisation
Typography
Packaging visualisation

YEAR 3
Storytelling for Documentary films
Brand Personality Design
Game and Toy visualisation
Introduction to Digital Media (Interface visualisation)
Consumer Research methods
Semiotics (signs, Logo symbols)

YEAR 4
Value Sensitive Design
Communication Design Project
Industry service project
Industry internship

Advantage @ School of Design

The location of Sushant University is a major advantage for the Communication Design program. Gurgaon being the hub of industry and having a prolific startup culture provides opportunity for students to do live projects to solve Communication Design problems of organisations. Sushant University has state of the art printing facility where students can test their design by instantly printing them on industry standard digital printers.

University having a multidisciplinary environment also becomes a fertile ground for intercommunication of ideas and problems. The students can get access to a wide variety of disciplines to co-create solutions for their Communication Design problems.

ELIGIBILITY CRITERIA

Overall 50% marks at 10+2 level or 10+3 Diploma (any stream) recognized by Central/State Government or Diploma after 10 years of schooling with 50% marks in aggregate.

Field Specific Career Path

• Graphic Artist
• Desktop Publisher
• Customer Service Execution
• Digital Photographer
• Web Designer
• Instructional Designer
• Animator
• Cartoonist
• Production Assistant
• Ad Photographer
• Event Manager