Faculty Profile

• Name : Chakshu Mehta
• Education MBA Finance and Marketing, pursuing PhD in Management
• Department School of Business
• Profile Assistant Professor
• Experience10  years of Teaching Experience
• Email chakshu@sushantuniversity.edu.in
• Area of Expertise Finance,Accounting and Marketing

 

Professional Biography  

 Ms Chakshu Mehta is working as Assistant Professor at Sushant University. She has over 10 years of Teaching experience. She has done MBA in Finance and Marketing from Kurukshetra university and is currently pursuing PhD in Management.  In her quest for knowledge and development, she had been part of various faculty development programs and conferences. Her area of specialization is Finance and Accounting.

Publications:

1. The Growth of Cryptocurrency across the Globe: Its Challenges and Potential Impacts onLegislation Integrating Advancements in Education, and Society for AchievingSustainability – Dimitrios A. Karras et al. (eds)© 2024 Taylor & Francis Group, London, ISBN 978-1-032-70841-6 
2. Low-cost Technology Diffusion:How WhatsApp is used by Small Retailers, dvancements in Business for Integrating Diversity, and Sustainability – Dimitrios A. Karras et al. (eds) © 2024 Taylor & Francis Group, London, ISBN 978-1-032-70828-7 
3. Customer Perceived Value of Luxury Brands with a Perspective of Price Sensitivity and Aesthetics Advancements in Business for Integrating Diversity, and Sustainability – Dimitrios A. Karras et al. (eds) © 2024 Taylor & Francis Group, London, ISBN 978-1-032-70828-7 
4. Factors Influencing Investor’sWealth Management Behaviour in Delhi NCR, Advancements in Business for Integrating Diversity, and Sustainability – Dimitrios A. Karras et al. (eds) © 2024 Taylor & Francis Group, London, ISBN 978-1-032-70828-7 
5. Published Research paper on Comparative study of strategies used in Tourism Marketing in India and China-ISSN 2319-1406 I Vol-2 I Issue 2 I April 2014 (International Journal of Functional Management)

Paper Presentation on

1. Unlocking Insights: A Comprehensive Analysis of Social Media Analytics Trends, Tools and Application 28th oct, 2023, School of Engineering & Technology, Sushant University: International Conference on "Advances in Multidisciplinary Research and Innovation (ICAMRI - 2023)"
2. Latest Trends and Issues In Sustainable  Tourism  Development 21 Jan , 2023
3.  “Changing Role of Women Entrepreneurs” at Jain University Bangalore.

Seminar and conference

1. -Seminar on Education Delivery (Duration-2 days)

2. -National Conference on Latest Trends in Technology (Duration- 1 day) 

FDPs

1. Faculty Development Program  "Navigating Entrepreneurial Landscape" - (Duration 5 days)
2. FDP on New Paradigms in Accounting and Finance-  (Duration 5 days)
3.  International Faculty Development Program “Rethinking Teaching Pedagogy - In Commerce & Management” (Duration 5 days)    
4. Faculty Development Program on “Research Methodology and First-hand Experience on SPSS” (Duration 5 days)
5. Training Program on Instructional Planning and Delivery conducted by NITTTR (Duration- 10 days)